2024 Annual Review

FOREWORD FROM THE PRESIDENT

2024 has been a transformative year for Europe. On the political front, the EU elections have reshaped the European landscape, while AI has moved beyond being just the talk of the town: it has become a critical component of most industries’ strategies and operations, fundamentally reshaping output and ways of working.

In this challenging environment, the EACA has further cemented its role as a key partner to the communications industry in Europe, championing its economic and societal value.

Christian de La Villehuchet
Global Chief Integration Officer – Global Chief Client Officer, Havas
EACA President

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