Category Advertising Europe

Advertising Europe reports

Episode #6: Effectiveness

Episode #6: Effectiveness In our sixth episode of Advertising Europe, Neal Davies (CEO, BBDO Dublin) and this year’s Effie Awards Europe jury representatives Corina Bratu (Strategy Director, Leo Burnett Romania) and Hélène Dusseaux (Senior Brand Director, Brand Building Innovation &…

Episode #4: Talent vs Industry

People at the office looking at the screen

Episode #4: Talent vs Industry At the core of the communication industry and culture is indeed its talent. With strong talent, there could be a strong impact on the brands and consumer’s behaviour. However, nowadays the industry finds it difficult…