How to Be the Best Account Handler in Your Agency

How to Be the Best Account Handler in Your Agency

While ‘on the job training’ is only as good as ‘that particular job’, this course provides an ideal opportunity to really focus on what makes a great Account Manager GREAT. A huge chest of great ‘war stories’ and a collection of nothing other than tried and trusted methods of the art of Account Handling, a timely refresher for some, a lifesaver for others.

Instructor:Paul Burns


Category:Account Management

Delivery:In person or online (sync.)

Course type:Course


Price: £600

What are the objectives of this course?

The key objective is for every delegate to walk away from this course with a renewed sense of optimism and purpose and a real view of the bigger picture in addition to the importance of the tiniest detail, having obtained confidence and a solid foundation of actionable skills.

Who is this course for?

This course is aimed at account handlers with 1-2 years experience.

About Paul Burns

Paul spent 25 very successful and exciting years at Saatchi & Saatchi in London looking after client business. He became their Training Director and first Director of Knowledge Practices, sitting on the main Management Board of the Agency.

He is recognised to have passion and skill in developing people and has won several industry awards for Learning and Development.

He has run accounts across a wide variety of businesses, from the hugely successful bid and launch of the National Lottery, to fast turnaround business on News International. He has led teams on large and complex financial brands, run countless Blue Chip fmcg brands and led many new business pitch winning teams.

Paul launched The Burns Unit tlc in 2010 and has built up an enviable client list. The Burns Unit tlc works with many of our key trade bodies; EACA, IPA, AIA, ISBA, the 4A’s and also with over 60 leading agencies from traditional above the line agencies, to large and small media agencies, specialist digital and search agencies as well as a number of blue chip client organisations including Google, Petronas, Revlon and General Mills.


  • Full day (face to face) £2,400.00 (GBP)
  • Half day (face to face) £1,200.00 (GBP)
  • 90 min Zoom course £600.00 (GBP)

These prices include a 20% discount for all EACA members! Prices include all development work, electronic copies of all content to delegates and any attendee can contact Paul Burns with follow up questions after the courses. Prices exclude travel, accommodation and subsistence. These additional costs would be a pre agreed fixed price based on location.