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IAB Europe’s Virtual Programmatic Day – Hosted online!

April 28

The Virtual Programmatic Day (VPD) brings together industry experts and thought-leaders to explore the latest trends, drivers and barriers impacting programmatic trading in Europe. It’s one of the largest virtual events in the programmatic industry, with global leaders and experts coming together to discuss and debate the hottest topics!

Topics on the agenda include how the potential depletion of the third-party cookie could affect programmatic advertising, the latest in programmatic supply chain transparency, the impact of supply path optimisation and advertiser lessons learnt from advertisers in-housing programmatic.