As the representative agency of more than 2,500 communications and agency associations, EACA is committed to promoting the highest professional standards for all its members. In order to do so, EACA has adopted the following Code of Ethics of which EACA and its members have agreed to adhere too. EACA´s Code of Ethics has been founded upon the following five guidelines:

• Integrity
• Respect
• Fairness
• Trustworthiness
• Professional Excellence

EACA believes, by following these guidelines strict, ethical and transparent business practices will be maintained by EACA and its members.