Industry Resources

“Agentic” was the hot topic at Cannes this year. GWI’s latest report is all about why agentic AI is the future of consumer insights.

Whether you defend generational marketing or doubt it, GWI’s latest report sharpens how you use it. Drawing on insights from GWI’s global consumer data, you will discover the tools to find the audiences that fit your products, your markets, and your commercial goals.

Based on insights from 30,000 consumers and 20 experts, Consumer Vision is dentsu’s provocative study that looks at the big shifts informing the future of technology, culture, consumers, and brands to help clients start preparing now for what’s to come so they can gain competitive advantage and future-proof their business.

Statista’s latest consumer trends study identifies the key consumer trends of 2026 and provides insights on consumer sentiment, AI in retail, trending consumer products and experiences, and the evolving wellness industry.

This Statista report provides a broad statistical overview on the behavior of consumers in Europe, including spending and saving habits.

Statista’s 2025 whitepaper uncovers the AI consumer personas reshaping buying decisions, trust, and loyalty. Based on insights from 12,000+ consumers across the U.S., UK, and Germany.

Statista compiles data on what drives and hinders brand loyalty, focusing on how trust and consumer experience contribute to creating a bond between brands and shoppers.