Subscribe to our mailing list

* indicates required
EACA 2019

If you represent one of EACA’s member companies / organisations and would like to receive our monthly advocacy update, please email sofia.karttunen@eaca.eu to subscribe.

By filling out the form, you consent to EACA sending monthly newsletters about our activities and notifications about event discounts using the MailChimp platform. No information will be passed on to other third parties or made public. You will have a right to unsubscribe at any point. Should you have any questions, please contact info@eaca.eu

EACA joins call against advertising ban of HFSS foods and beverages

EACA, together with the Association of Commercial Television in Europe (ACT) and the Association of Television and Radio Sales Houses (EGTA) support the goal of the Unfair Consumer Practices Directive (UCPD) but suggest rejecting Amendment 293, which seeks to add “unhealthy” food to the blacklist of commercial practices in the UCPD (Annex I). This would mean that advertising food and beverages high in fat, sugar and salt (HFSS) would be banned.

The UCPD is currently been reviewed under the ‘New Deal for Consumers‘ package. The amendment will be put to a vote on 22 January in the IMCO Committee (Internal Market and Consumer Protection) in the European Parliament.

The joint call argues that adding HFSS food in the blacklist would strongly conflict with EU rules and cut across national approaches.

Access the paper here

Speak Your Mind

*