Six main international jury line-ups of one of the leading creative awards shows in Eastern Europe – White Square International advertising festival – had completed judging sessions on 24-26 June. Jury meetings were held in the format of live conferences. In total, 937 entries from 31 countries were submitted. Ahead are the meetings of two more jury teams – Mass Media jury, and the Grand Jury which will award the Grand Prix of the festival.
The winners will be announced at the Awards Ceremony, which will take place on 9 July as an offline open-air party. Online broadcasting of the event will be available in all countries participating in the festival.
Alena Ustinovich, Chairman of Board of Association of Communications and Marketing Agencies of Belarus, producer of White Square festival, noted: «The experience of online judging is new for us, it was not easy, but everything worked out. I would like to express my gratitude to all jury members for how carefully and reverently they evaluated submitted works. The judging was strict as always, but constructive. I am pleased with rather impressive list of shortlists this year. I think the jury found it right to support the participants, give them inspiration and positivity. In such difficult times, we especially need some celebration, and I am happy that there is White Square that can give it to the industry».
Here you can check out the shortlists in all seven contest categories.