News & Events

NEWS & EVENTS

News & Events

Latest News

Are The New Identity Solutions Working? Let’s Talk Numbers

April 20, 2021

On 15 April, EACA participated in the webinar organised by IAB Europe “Are The New Identity Solutions Working? Let’s Talk Numbers”. This webinar is part of a series of meetings aimed at explaining the challenges and perspectives of using first-party cookies.

How does social media change our (political) behaviour?

April 14, 2021

On 7 April, EACA participated in a webinar hosted by EU DisinfoLab featuring the lead authors of the recent European Commission Joint Research Centre (JRC) report, Technology and Democracy: Understanding the Influence of Online Technologies on Political Behaviour and Decision-Making.

Why Audience Addressability is the Biggest Opportunity for Digital Advertising in 2021?

April 14, 2021

On 8 April, EACA participated in the webinar “Industry Insider with PubMatic – Why Audience Addressability is the Biggest Opportunity for Digital Advertising in 2021” organised by IAB Europe. The webinar discussed the key new techniques that will enable advertisers and publishers to access addressable audiences.

EACA submits response to the public consultation on sponsored political content.

April 2, 2021

EACA submits response to the public consultation on sponsored political content.

Current adoption and future of programmatic advertising

May 12, 2021

On 06 May, EACA participated in the “Virtual Programmatic Day – H1 2021” organized by IAB Europe. Underpinning the webinar is the study ‘Attitudes to Programmatic 2020’, published by IAB Europe in September 2020.

Editorial

Editorial

Why we need to get better at client confrontation

February 15, 2021

EMEA agencies are falling behind at seizing the initiative and challenging clients, according to data from Aprais. Have we become wary of confrontation?

Croatia Takes on Council Presidency

January 23, 2020

As of January 1st, Croatia has taken over the Presidency to the Council of the European Union for the upcoming […]

Let the Finnish Council Presidency begin

July 8, 2019

On 1 July, Finland has taken over the revolving EU Council presidency until the end of the year. The period […]

The Paradox of Brexit

April 23, 2019

The Brexit saga continues. Without a deal in sight after 2 years of negotiations, the UK’s departure from the EU […]

Why we need to get better at client confrontation

February 15, 2021

EMEA agencies are falling behind at seizing the initiative and challenging clients, according to data from Aprais. Have we become wary of confrontation?