News & Events
The European Association of Communications Agencies (EACA) has released new “Media Auditing Guidelines” to provide advertisers and their agencies with a framework for best practice media audits management.
The paper was produced by EACA’s Media Auditing task force, led by Nicolas Grand, SVP Transformation at Omnicom Media Group, and included key global investment representatives from all media agency groups.
The winners of the 2021 Effie Awards Europe were announced yesterday, during the virtual Awards Gala. Five outstanding entries were awarded with the Gold Effie, and Havas Group scooped the Agency of the Year Award.
Research released today from the EACA Knowledge Centre of Effie Europe winners reveals 4 salutary lessons on how marketing communications can enable brands into growth post-recession.
The European Association of Communications Agencies (EACA) and the Integrated Marketing Communications Council of Europe (IMCC) have announced the call for entries for the 2021 IMC European Awards for Integrated Marketing Communications.
Europe’s advertising and marketing industry experienced a decline in business confidence in the first quarter of 2016, according to a report released today by the EACA.
EMEA agencies are falling behind at seizing the initiative and challenging clients, according to data from Aprais. Have we become wary of confrontation?
As of January 1st, Croatia has taken over the Presidency to the Council of the European Union for the upcoming…
On 1 July, Finland has taken over the revolving EU Council presidency until the end of the year. The period…