News & Events

NEWS & EVENTS

News & Events

Latest News

EACA Releases New Media Auditing Guidelines

December 7, 2021

The European Association of Communications Agencies (EACA) has released new “Media Auditing Guidelines” to provide advertisers and their agencies with a framework for best practice media audits management.

The paper was produced by EACA’s Media Auditing task force, led by Nicolas Grand, SVP Transformation at Omnicom Media Group, and included key global investment representatives from all media agency groups. 

Effie Awards Europe 2021 Winners Announced, Havas Group is the Agency of the Year!

December 2, 2021

The winners of the 2021 Effie Awards Europe were announced yesterday, during the virtual Awards Gala. Five outstanding entries were awarded with the Gold Effie, and Havas Group scooped the Agency of the Year Award.

Lessons for Brands looking to grow in a post-COVID world

December 1, 2021

Research released today from the EACA Knowledge Centre of Effie Europe winners reveals 4 salutary lessons on how marketing communications can enable brands into growth post-recession.

Call For Entries: The 2021 IMC European Awards!

November 30, 2021

The European Association of Communications Agencies (EACA) and the Integrated Marketing Communications Council of Europe (IMCC) have announced the call for entries for the 2021 IMC European Awards for Integrated Marketing Communications.

EACA Releases New Media Auditing Guidelines

December 7, 2021

The European Association of Communications Agencies (EACA) has released new “Media Auditing Guidelines” to provide advertisers and their agencies with a framework for best practice media audits management.

The paper was produced by EACA’s Media Auditing task force, led by Nicolas Grand, SVP Transformation at Omnicom Media Group, and included key global investment representatives from all media agency groups. 

Editorial

Editorial

Why we need to get better at client confrontation

February 15, 2021

EMEA agencies are falling behind at seizing the initiative and challenging clients, according to data from Aprais. Have we become wary of confrontation?

Croatia Takes on Council Presidency

January 23, 2020

As of January 1st, Croatia has taken over the Presidency to the Council of the European Union for the upcoming…

Let the Finnish Council Presidency begin

July 8, 2019

On 1 July, Finland has taken over the revolving EU Council presidency until the end of the year. The period…

The Paradox of Brexit

April 23, 2019

The Brexit saga continues. Without a deal in sight after 2 years of negotiations, the UK’s departure from the EU…