Advertising Europe’ brings together experts, EU bubble actors and EACA members for 30-minute conversations on topics which define the industry. Not your usual talks!
Diversity, Equity and Inclusion
EACA has its own high-level Diversity, Equity & Inclusion Task Force, comprising National Associations and Corporate Members from across Europe.
EACA is committed to training the advertising professionals of the future, whether they have just finished their studies or they have been in the industry for a while.
EACA’s Media Auditing Task Force works to produce and align a set of best-practice guidelines, processes and behaviour in relation to media benchmarking and contract compliance auditing.
Media quality is an ever-expanding topic that pertains to brand safety, brand suitability, viewability, user experience and advertising fraud, across established and new channels
Self-regulation in the advertising sector is the recognition that the advertising industry (advertisers, agencies and the media) complies with a set of ethical rules.
Sustainability was high up on almost everyone’s agenda this year, with more and more clients becoming aware of the importance of sustainability in their list of values. Helped by capable and environment–driven agencies and consultants, the more progressive brands are joining the conversation.
VoxComm is the new global voice for agencies, championing the value that agencies bring to their clients as turbo boosters for growth