Effie Awards Europe

The 2019 call for entries is now open. Do you have an idea that worked? Do you want your work to be recognised among top industry professionals? Then enter now!

Brexit FAQ

EACA answers questions of general interest and those of particular concern to agencies. Read more!

New Pitch Evaluator launched!

Agencies can now quickly assess how risky it is for them to get involved in a pitch. Check it out!

European Viewability Initiative

New cross-industry initiative to improve viewability measurement standards across Europe!

Media Auditing Report

International media agencies call for dialogue with advertisers and auditors to rebuild trust! Check out the Report!

WELCOME TO EACA, THE HOME OF

COMMUNICATIONS AGENCIES IN EUROPE

WELCOME TO EACA, THE HOME OF COMMUNICATIONS AGENCIES IN EUROPE

What we do

We represent the interests of communications agencies in Europe.

Our Industry section provides useful information on industry market trends.

EACA offers a broad range of educational and training
tools.
 EACA runs two advertising awards annually: the Effie Awards Europe and the IMC Awards.

2018 Euro Effie Awards winners announced!

The 2018 EACA Euro Effies winners were announced in Brussels last night. Ogilvy won the Agency of the Year Award.

EACA launches student competition aimed at getting rid of stereotyping in toy marketing

The competition supports the mission and commitment of EACA as a member of the Unstereotype Alliance, which aims at using advertising as a force to drive positive change and eradicate harmful gender-based stereotypes.

Revised rules adopted for audiovisual media services

The revised Audiovisual Media Services Directive will impact agencies’ possibilities to place advertising next to content on digital video-sharing platforms.

Commission publishes Code of Practice on Disinformation

The European Commission has published the final Code of Practice on Disinformation. Read the statement of the Working Group!

Agencies: prepare for more transparency in political advertising

Agencies working for political clients could be affected by the European Commission’s package of requirements to increase transparency regarding upcoming elections.

EACA expresses scepticism towards the European Parliament’s position on copyright

EACA calls on the EU institutions to consider all the implications of the copyright directive properly in the trilogue negotiations that are now to commence.

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