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EACA Chats

Bringing together both the Exclusive Speaker Sessions and the Community Chats, EACA Chats is an umbrella term for inspiring presentations and fireside conversations with experts, speakers and industry leaders from across the world.

Next Chat

Misfits, Medicine & Marketing: How culture creates health behaviour
by IPSOS

Samira Brophy and Eleanor Thornton-Firkin from Ipsos marry global trends with effectiveness data which is a must see briefing for Marketers in the health, wellness and adjacent category spaces. Learn how health has become intertwined with cultural identity, what the age of AI and digital narcissism have to do with personalised health and what effectiveness looks like in a world of horizontal (e.g. peer to peer) communication.

EACA Chats promotional graphic for “Misfits, Medicine & Marketing: How culture creates health behaviour,” featuring Samira Brophy, Senior Director, Creative Excellence, Ipsos, and Eleanor Thornton-Firkin, Head of Creative Excellence, Ipsos. Their circular portraits appear at the top right. The event is scheduled for 12 November 2026 at 15:00 CET. The EACA Chats logo appears in the upper left on a blue background.

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