30 years of celebrating marketing that works
For 30 years, Effie Awards Europe has been the benchmark for marketing effectiveness, recognising ideas that deliver real impact for brands, businesses and society.
As a symbol of excellence and effectiveness, Effie inspires marketers and agencies to push boundaries, prove what works and drive positive change through marketing.
Marketing Factories Podcast
Latest episode: The Best Insights Are the Ones Consumers Can't Tell You | Inside the P&G Marketing Factory
with Federica Pompei
Explore conversations with marketing leaders on creativity, effectiveness and the future of the industry. In partnership with REBORRN.
The 2026 Shortlist Is Here
The 2026 Effie Awards Europe Shortlist has officially landed, marking a milestone 30th anniversary edition the most successful one in our history!
Who made it? 132 finalists. Agencies from across Europe and beyond. Campaigns that pushed boundaries, challenged conventions and delivered real impact.
Effie Insights with Kantar
Latest report: Unboxing Modern Brand Building in the Creator Era
For the third year running, Kantar and Effie Awards Europe reveal the strategies behind Europe’s most effective and resonant campaigns, showing how marketers are navigating the challenges and opportunities of a fast-evolving co-creation space.