Health Communications Council

“ I am honoured to lead a council that plays a crucial role in shaping the healthcare communications landscape in Europe. I am committed to advancing the HCC’s mission, fostering innovation, and amplifying the voice of our industry as a force for good.”
Caroline Howe, CEO EMEA & UK, Ogilvy Health, EACA HCC Chair

Mission
Our mission is to harness the collective power of our members to shape and elevate the healthcare communications industry across Europe. We aim to showcase and celebrate the quality and credibility of our industry, ultimately contributing to improved public health and well-being outcomes.
Manifesto
Working in healthcare is emotionally rewarding, creatively challenging and, ultimately, transformative. The same is true for those of us working in health communications. To be truly effective in playing our part in transforming lives, we need to own our narrative. By drawing upon our specialism in health, years of expertise and creativity, we fuel a healthier, more informed society while supporting economic vitality across Europe.
Science is the bedrock upon which healthcare communications stand, and we are fully committed to fostering a tech-savvy environment where innovation thrives, becoming a magnet for creative thinkers and dedicated professionals.
Healthcare communication is not just a profession; it’s a force for good, and your voice, expertise, and passion make all the difference. Join us, and together, we’ll shape the future of healthcare communication in Europe.
Health Effectiveness Effie Europe Category
In 2025, Effie Europe, in collaboration with EACA's HCC, introduced a new category to put a spotlight on the healthcare industry’s marketing efforts having a positive impact on health outcomes.
The Health Effectiveness category celebrates marketing efforts proven effective in making a positive impact on health outcomes at an individual and societal level.
Winners of this award will be recognized for innovative marketing strategies, technologies or creative approaches that bring about change to improve patients’ lives.
Report
Recognising the True Value of Specialist Healthcare Creativity.
Become Member ?
Join a vibrant network of over 2,500 leading communications agencies across Europe. Whether you’re looking to shape policy, exchange best practices, elevate your talent, or champion creativity, EACA membership offers unmatched opportunities to connect, influence, and thrive in our industry.




