EACA Initiatives

Discover how EACA drives industry change through pan-European projects and task forces tackling sustainability, talent, inclusion, creative effectiveness and more.

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Talent & Young Board

EACA is tackling the talent crisis by connecting education, inclusion, and industry innovation to attract and retain the next generation of communications professionals. Through initiatives like the Young Board, we elevate Gen Z voices and foster a future-focused, inclusive ecosystem for creative talent across Europe.

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DEI & Accessibility

With leadership from members across Europe, EACA’s DEI and Accessibility Task Forces develop practical tools, guidance, and standards to embed DEI and accessibility into agency operations and creative output.

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Sustainability

Ad Net Zero Europe, hosted by EACA, is the regional chapter of the global initiative to drive down advertising’s carbon emissions to real net zero.

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AI Hub

EACA unites communications professionals across Europe to explore the opportunities and challenges of artificial intelligence. Guided by the belief that human creativity remains at the heart of communications, the AI Hub promotes responsible AI adoption through collaboration, knowledge sharing, and practical guidance.

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Campaign4Good

Campaign4Good (C4G) is EACA’s pan-European creative competition empowering young talent to tackle urgent societal issues through impactful campaigns. Each edition is co-created with a partner organisation.

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IMPACT Taskforce

The IMPACT Taskforce is EACA's platform for bringing together experts in brand activation and experiential marketing to share knowledge, tackle industry challenges, and shape the future of the discipline across Europe.

Join a vibrant network of over 2,500 leading communications agencies across Europe. Whether you’re looking to shape policy, exchange best practices, elevate your talent, or champion creativity, EACA membership offers unmatched opportunities to connect, influence, and thrive in our industry.