Initiatives
IMPACT Taskforce
The IMPACT Taskforce brings together professionals and industry leaders from across Europe to advance the disciplines of brand activation, experiential marketing and integrated marketing.

Mission
To advance the activation, engagement and integrated marketing industry across Europe byconnecting professionals, sharing best practices, developing talent, recognising excellencethrough the IMPACT Awards, and championing the measurable impact our disciplines createfor brands, businesses and society.
Connect. Develop. Recognise. Advocate. Impact.
Connecting professionals, developing talent, recognising excellence through the IMPACTAwards, advocating for our industry and demonstrating the measurable impact of activation,engagement and integrated marketing across Europe.
As part of this mission, the Taskforce oversees the IMPACT Awards, recognising and celebratingoutstanding work that sets new benchmarks for excellence, innovation, and effectiveness acrossEurope.
In alphabetical order
IMPACT Taskforce Members
Alexandros Karmas
Event Manager
EDEE, Greece
Álvaro Alés
CEO
Grupo 360º MC, Spain
Anna Kristín Kristjansdottir
Executive Chariman
Hvíta húsið, Iceland
Diána Csizmadia
General Manager
MAKSZ, Hungary
Karen Neville
Director of Operations
APMC, Ireland
Kate Goldsmith
Executive Chairman
IAPI, Ireland
Nicolas Favier
General Manager
AACC, France
Ondřej Gottwald
CEO
Garp Integrated, Czechia
Peter Kerr
Executive Chairman
Multi Resource Marketing (MRM), UK
Petra De Roos
Managing Director
ACC, Belgium
Yiannis Boikos
International Business Director
Care Direct, Greece
Still have questions?

If you have any questions, do not hesitate to reach out to elva.decastro@eaca.eu.
